Work Experience

DAOU Vineyards /
Treasury Wine Estates

Senior Graphic Designer

2022-2026

  • Translated brand, marketing, trade, DTC, membership, and experiential objectives into creative solutions for luxury wine brands across retail, print, digital, direct marketing, events, and consumer touchpoints.
  • Partnered with cross-functional teams to translate business, audience, and channel needs while maintaining distinct brand positioning.
  • Applied deep print and production expertise across materials, structures, specialty finishes, and production methods, partnering with vendors to preserve creative intent while balancing quality, feasibility, timeline, and budget.
  • Created scalable templates and design systems that improve brand consistency and production efficiency across recurring communications.
  • Incorporated AI-assisted image generation and advanced prompting into concept development, compositing, and image creation when appropriate.

Development at Vanderbilt University Medical Center

Senior Graphic Designer

2019-2022

  • Translated complex fundraising and donor-relations objectives into clear, audience-focused communications by shaping message hierarchy, content structure, and visual approach across print, digital, events, proposals, and presentations.
  • Developed infographics and visual storytelling to make technical medical information clear and relatable for donor and stakeholder audiences.
  • Created branded templates and repeatable communication systems to improve consistency, usability, and efficiency across departments.
  • Managed print strategy and production, including estimates, materials, vendor partnerships, proofing, and final quality control.

milwaukee public museum

Senior Graphic Designer

2018-2019

  • Developed audience-focused creative across marketing, membership, development, education, programming, events, exhibitions, and visitor communications.
  • Collaborated with cross-functional stakeholders to solve communication challenges while balancing audience, message, brand, budget, production requirements, and timeline.
  • Designed integrated print and digital materials including campaigns, publications, advertising, wayfinding, signage, event creative, presentations, and merchandise.

isle of dogs

Graphic & Digital Design Lead 

2014-2018

  • Served as sole in-house designer for a growing pet CPG brand, partnering with Marketing, Sales, Product Development, and vendors to translate product strategy and consumer needs into packaging, retail, marketing, and sales solutions.
  • Led packaging design for new and existing product lines across grooming, food, supplements, and treats, using brand positioning, consumer behavior, and retail context to drive differentiation.
  • Applied competitive shelf research and retail mockups across packaging projects to strengthen differentiation, shelf impact, and point-of-purchase visibility.
  • Used material and finishing choices—including tactile coatings and selective gloss treatments—to reinforce product hierarchy, premium perception, and consumer interaction with the package.
  • Extended brand strategy across point-of-purchase displays, trade shows, sales materials, advertising, digital marketing, e-commerce, photography, and product launches.

mcdill design

Graphic Designer

2004-2014

  • Designed brand identities, publications, advertising, corporate communications, presentations, and digital creative for agency clients across multiple industries, building a strong foundation in brand systems, client collaboration, production, typography, and visual communication.

Entrepreneurial 
Experience

Wowiegoods Pet Tags

Owner • Artist • Maker 

2015-present

Founded an independent pet-accessories business specializing in hand-stamped pet tags sold online, wholesale, through consignment, and at events. Manage product design and manufacturing, visual merchandising, photography, e-commerce, marketing, production, and wholesale relationships.